Anne-Flore Maman Larraufie

Dr. Anne-Flore Maman Larraufie graduated from the Ecole Spéciale Militaire de Saint-Cyr as an engineer, obtained a Master Spécialisé® in International Business Strategy and Management (SMIB) from ESSEC, a Certificate of Advanced Studies from Thunderbird (USA) and earned a PhD from ESSEC in Business Management.

After several professional experiences in various companies, including EADS and LVMH (Guerlain), she decided to set up her consulting firm, SémioConsult®, while teaching at prestigious universities and business schools around the world (ESSEC, HEC, Ca' Foscari, Shanghai Normal University, etc.). She has also become an INPI (Institut national de la propriété intellectuelle) delegate to the European Union, and a Made In France and Luxury expert for the French Ministry of the Economy. She is an expert in luxury goods, consumer behavior, brand management and counterfeiting. She continues to pursue academic research and publishes in leading media.

Dr. Maman Larraufie is also Academic Head of ESSEC's Master Spécialisé® in International Business Strategy and Management, for the three campuses (two in Paris, and one in Singapore), and in this capacity directs over 300 students each year and collaborates with an administrative team of 6 people spread around the world. She is also the Academic Director of the Master in Management of the Perfumery and Cosmetics Industries in partnership with ISIPCA.